Cookie Policy

Last Updated: April 10, 2026

1. Introduction

Costa Vida ("we," "us," or "our") operates the website costaxvida.rest (the "Site"). This Cookie Policy is designed to help you understand what cookies are, how we use them, what types of cookies we place on your device, and how you can control or delete them.

We are committed to being transparent about the technologies we use. This policy should be read together with our Privacy Policy and our Terms of Service, which provide additional information about how we collect and process personal data.

If you have any questions about our use of cookies or other technologies, please contact us at [email protected].

2. What Are Cookies?

Cookies are small text files that are placed on your computer, smartphone, tablet, or other device when you visit a website. They are widely used by website owners to make websites work, to work more efficiently, and to provide reporting information.

Cookies set by the website owner (in this case, Costa Vida) are called "first-party cookies." Cookies set by parties other than the website owner are called "third-party cookies." Third-party cookies enable third-party features or functionality to be provided on or through the website (such as advertising, interactive content, and analytics). The parties that set these third-party cookies can recognize your device both when it visits the website in question and when it visits certain other websites.

Cookies do many different jobs, including allowing you to navigate between pages efficiently, remembering your preferences, and generally improving your browsing experience. Cookies can also help ensure that the advertising you see online is more relevant to you and your interests.

2.1 How Do Cookies Work?

When you visit our Site for the first time, a cookie file is downloaded and stored on your device. The next time you visit the Site using the same device, the browser checks to see if it has a cookie that is relevant to our Site. If it does, the browser sends this data back to our servers. This allows us to recognize you as a returning visitor and tailor our content and services accordingly.

Cookies can be either "session cookies" or "persistent cookies." Session cookies are temporary and are deleted from your device once you close your browser. Persistent cookies remain on your device for a set period of time or until you delete them manually. We use both types of cookies on our Site.

2.2 Similar Tracking Technologies

In addition to cookies, we may also use other similar technologies such as:

  • Web Beacons (Pixel Tags): Small, invisible graphic images embedded in web pages or emails that allow us to track user behavior and measure the effectiveness of our marketing campaigns.
  • Local Storage: A browser feature that allows websites to store data locally on your device, functioning similarly to cookies but with greater storage capacity.
  • JavaScript Tags: Code snippets that execute scripts within your browser to collect information about your interactions with our Site.

This Cookie Policy covers all of the above tracking technologies collectively referred to as "cookies" for simplicity.

3. Why Do We Use Cookies?

Costa Vida uses cookies for several important reasons:

  • To ensure our website functions correctly and securely.
  • To remember your preferences and settings so you do not have to re-enter them each time you visit.
  • To understand how visitors use our Site and to improve its performance and content.
  • To deliver personalized content and advertisements that are relevant to your interests.
  • To measure the effectiveness of our marketing and promotional campaigns.
  • To comply with legal obligations and protect our legitimate business interests.

4. Types of Cookies We Use

We categorize the cookies we use into four main types: Essential, Functional, Analytics, and Advertising cookies. Below is a detailed explanation of each type.

4.1 Essential Cookies

These cookies are strictly necessary for the operation of our Site. Without them, our website cannot function properly, and certain features or services would not be available to you. Essential cookies do not require your consent because they are necessary for us to provide you with the services you have requested.

Essential cookies typically handle tasks such as:

  • Managing your login session and keeping you authenticated.
  • Enabling secure areas of the website, such as online ordering portals.
  • Remembering items you have added to an online cart or order.
  • Load balancing to distribute server traffic efficiently.
  • Storing your cookie consent preferences.

4.2 Functional Cookies

Functional cookies enable our Site to provide enhanced functionality and personalization. They may be set by us or by third-party providers whose services we have added to our pages. If you do not allow these cookies, some or all of these services may not function properly.

Functional cookies may be used to:

  • Remember your language or region preferences.
  • Remember your location for local restaurant or menu information.
  • Store your dietary preferences or previous order history.
  • Enable embedded maps and location services.
  • Support live chat or customer support features.

4.3 Analytics Cookies

Analytics cookies help us understand how visitors interact with our Site by collecting and reporting information anonymously. We use this data to improve our website's structure, content, and user experience. These cookies collect aggregate data and do not identify individual users.

Analytics cookies help us to:

  • Track how many users visit our Site and how often.
  • Understand which pages are most and least popular.
  • See how users navigate through our Site.
  • Identify technical issues and improve Site performance.
  • Measure the impact of changes we make to our website.

4.4 Advertising and Marketing Cookies

Advertising cookies are used to deliver advertisements that are more relevant to you and your interests. They are also used to limit the number of times you see an advertisement and to help measure the effectiveness of advertising campaigns. These cookies are usually placed by advertising networks with our permission.

Advertising cookies may be used to:

  • Build a profile of your interests and show you relevant ads on other websites.
  • Track whether you have clicked on one of our ads.
  • Measure the performance of our paid marketing campaigns.
  • Enable retargeting — showing our ads to users who have previously visited our Site.
  • Prevent the same ad from appearing to you too frequently (ad frequency capping).

5. Specific Cookies We Use

The following table provides detailed information about the specific cookies currently used on costaxvida.rest. Please note that this list may be updated periodically as our services and third-party integrations change.

Cookie Name Provider Purpose Type Duration
cookie_consent costaxvida.rest Stores the user's cookie consent preferences so the consent banner is not shown repeatedly. Essential 1 year
session_id costaxvida.rest Maintains the user's session state across page requests, enabling features like online ordering and cart management. Essential Session
csrf_token costaxvida.rest A security token used to prevent Cross-Site Request Forgery (CSRF) attacks and protect form submissions. Essential Session
user_prefs costaxvida.rest Stores user preferences such as language selection, location, and dietary preferences to personalize the experience. Functional 6 months
location_store costaxvida.rest Remembers the user's selected nearest Costa Vida restaurant location for faster ordering. Functional 30 days
_ga Google Analytics Registers a unique ID used to generate statistical data on how the visitor uses the Site. Used to distinguish users. Analytics 2 years
_gid Google Analytics Registers a unique ID used to generate statistical data on how the visitor uses the Site. Used to distinguish users on a daily basis. Analytics 24 hours
_gat Google Analytics Used by Google Analytics to throttle request rate, limiting the collection of data on high traffic sites. Analytics 1 minute
_gat_UA-* Google Analytics A variation of the _gat cookie that is used to throttle the request rate for specific Google Analytics tracking IDs. Analytics 1 minute
_gcl_au Google Ads Used by Google AdSense to experiment with advertisement efficiency across websites using their services. Tracks conversions from Google Ads campaigns. Advertising 3 months
_fbp Facebook (Meta) Used by Facebook to deliver a series of advertisement products such as real-time bidding from third-party advertisers. Advertising 3 months
fr Facebook (Meta) Used by Facebook to deliver, measure, and improve the relevancy of ads. Contains a unique browser and user ID combination. Advertising 3 months
IDE Google DoubleClick Used by Google DoubleClick to register and report the user's actions after viewing or clicking one of the advertiser's ads to measure the efficacy of an ad. Advertising 1 year
NID Google Registers a unique ID to identify your device for Google advertising purposes. Used to display customized ads in Google search results. Advertising 6 months

* This table is updated periodically. The cookies listed above represent those in use as of April 10, 2026.

6. Third-Party Cookies and Services

In addition to our own first-party cookies, we partner with several trusted third-party services that may also set cookies on your device when you visit our Site. These third parties have their own privacy and cookie policies, and we encourage you to review them.

6.1 Google Analytics

We use Google Analytics, a web analytics service provided by Google LLC, to analyze how users interact with our Site. Google Analytics uses cookies (such as _ga, _gid, and _gat) to collect information about website usage. This information is transmitted to and stored by Google on servers in the United States.

Google's use of data is governed by its Privacy Policy. You can opt out of Google Analytics by installing the Google Analytics Opt-Out Browser Add-On.

6.2 Google Ads

We use Google Ads to display advertisements across the Google advertising network. The _gcl_au cookie is used to track conversions and measure the effectiveness of our advertising campaigns. You can opt out of personalized Google advertising at Google Ad Settings.

6.3 Facebook (Meta) Pixel

We use the Facebook Pixel provided by Meta Platforms, Inc. to measure the effectiveness of our Facebook advertising campaigns and to build custom audiences for retargeting. You can control your Facebook ad preferences through Facebook's Ad Preferences.

7. Your Rights and Choices Under U.S. Law

As a business operating in the United States, we comply with applicable federal and state privacy laws, including the Federal Trade Commission (FTC) Act regarding unfair or deceptive practices, and state-specific privacy regulations.

If you are a resident of California, you have additional rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA). These rights include:

  • The right to know what personal information is collected about you.
  • The right to request deletion of your personal information.
  • The right to opt out of the sale or sharing of your personal information.
  • The right to non-discrimination for exercising your privacy rights.
  • The right to correct inaccurate personal information.

To exercise any of these rights, please contact us at [email protected].

8. How to Manage and Control Cookies

You have the right to decide whether to accept or reject cookies (other than strictly essential cookies, which are necessary for the operation of our Site). You can manage your cookie preferences in the following ways:

8.1 Cookie Consent Tool

When you first visit our Site, you will be presented with a cookie consent banner that allows you to accept all cookies, reject non-essential cookies, or customize your cookie preferences by category. You can revisit and update your preferences at any time by clicking the "Cookie Settings" link at the bottom of our website.

8.2 Browser Settings

Most web browsers allow you to control cookies through their settings preferences. You can set your browser to block cookies or to alert you when cookies are being sent. However, please be aware that blocking cookies may affect the functionality of our Site and other websites you visit.

Here are links to instructions for managing cookies in the most popular browsers:

8.3 Opt-Out Tools for Third-Party Advertising

You can opt out of interest-based advertising from participating companies through the following industry opt-out tools:

Please note that opting out of interest-based advertising does not mean you will no longer see advertisements. You may still see generic, non-personalized ads.

9. Impact of Disabling Cookies

While you have the right to disable or restrict cookies, doing so may have a significant impact on your experience when using our Site. Below is a summary of what may happen if you disable each category of cookies:

Cookie Type Impact of Disabling
Essential Cookies Our website may not function correctly. You may be unable to complete online orders, log in to your account, or use secure areas of the Site. We strongly recommend keeping these enabled.
Functional Cookies Personalization features will not work. You may need to re-enter your preferences, location, and settings every time you visit. Some features such as live chat or location-based restaurant search may not work properly.
Analytics Cookies We will be unable to collect data about how you use our Site, which may reduce our ability to improve and optimize the user experience over time. Your visit will not be tracked in our analytics reports.
Advertising Cookies You will still see advertisements, but they will be less relevant to your interests. Disabling these cookies does not block advertising; it only prevents personalized ad targeting. You may also see the same ads more frequently.

10. Do Not Track Signals

Some browsers include a "Do Not Track" (DNT) feature that signals to websites that you do not want to be tracked. Currently, there is no universally accepted standard for how websites should respond to DNT signals. Our Site does not currently alter its behavior in response to DNT signals, but we continue to monitor industry developments and may update this policy accordingly.

California residents may also opt out of certain data sharing practices through the Global Privacy Control (GPC) signal. We honor GPC signals as required under California law.

11. Children and Cookies

Our Site is not directed at children under the age of 13, and we do not knowingly collect personal information from children through cookies or any other means. If you believe that a child under 13 has provided us with personal information, please contact us immediately at [email protected] and we will take steps to remove such information.

12. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in technology, regulation, or our business practices. When we make changes, we will update the "Last Updated" date at the top of this page and, where appropriate, notify you by email or through a notice on our Site. We encourage you to review this Cookie Policy periodically to stay informed about our use of cookies.

Your continued use of our Site after any changes to this Cookie Policy constitutes your acceptance of the revised policy.

13. Contact Us

If you have any questions, concerns, or requests regarding this Cookie Policy or our use of cookies and similar tracking technologies, please do not hesitate to contact us:

Costa Vida

We aim to respond to all inquiries within 30 business days. For requests related to your rights under California law (CCPA/CPRA), please indicate this in your message so we can prioritize your request appropriately.